Apple Arcade: New games and updates in September 2025

Apple Arcade will expand its game offerings in September 2025, delivering exclusive new releases and major content updates for existing titles. Three new games will be added: NFL Retro Bowl '26, Jeopardy! Daily, and My Talking Tom Friends+. There will also be a major update for Hello Kitty Island Adventure and other updates to popular Arcade titles. All content is playable without ads and in-app purchases and is part of the Apple Arcade catalog of over 200 games.

Since its launch, Apple Arcade has established a firm foothold in the mobile gaming market. The subscription service offers access to high-quality, exclusive games for iPhone, iPad, Mac, Apple TV, and Apple Vision Pro. Its mix of completely ad-free games, regular new releases, and content expansions makes it attractive for both casual and ambitious gamers. The offering will be significantly expanded again in September 2025.

NFL Retro Bowl '26: Football in a retro look

NFL Retro Bowl '26 from New Star Games is released exclusively on Apple Arcade and is officially licensed by the NFL and NFLPA. Authentic team rosters and real NFL players meet in a stylish retro look. New to the game is the NFL Retro Bowl Championship Leaderboard mode. Here, teams compete in weekly matchups based on the 2025 NFL season schedule. Players collect points to improve their team's rankings, combining arcade football gameplay with a true NFL feel.

Jeopardy! Daily: The quiz show as a game

Jeopardy! Daily brings the classic game show to Apple Arcade in digital format. Developed by Frosty Pop Games, the game delivers exclusive clues directly from the TV show's writers. Answers are typed in via device input in the familiar Jeopardy! style, with new game boards, special game modes, weekly tournaments, and global leaderboards for players to compete against each other.

My Talking Tom Friends+: Virtual Pet World

Outfit7's popular virtual pet game My Talking Tom Friends+ brings together the well-known characters Tom, Angela, Hank, Ginger, Ben, and Becca in an interactive life simulation. In addition to caring for the pets, you can play mini-games and explore a colorful, open-ended environment.

Hello Kitty Island Adventure: New Area and Character

On September 18, 2025, Hello Kitty Island Adventure will receive a major update introducing the new area, Wheatflour Wonderland. This world is characterized by rolling grain fields, stained-glass castles, and mysterious ruins. The new character Cogimyun will be introduced, who asks for help opening the Ancient Citadel to retrieve a valuable treasure. The update is available at no additional cost to all subscribers.

More game updates in September

In addition to the new releases, there are several major updates for existing games in the Apple Arcade catalog:

Disney Dreamlight Valley Arcade Edition (August 20): Introducing a new realm inspired by the Disney and Pixar film Inside Out. Players take on the role of a Mind Worker and collaborate with the characters Joy and Sorrow.
Mini Motorways (August 26): New Creative Mode with the ability to customize maps, change colors, delete buildings, and freely design cities.
Snake.io+ (August 27): Collaboration with the game Among Us, including four exclusive Crewmate skins – Funguy, Excavation, Wrecked, and Shark.
More updates for Katamari Damacy Rolling LIVE, WHAT THE CAR?, Sonic Dream Team, Just Mow the Lawn+ and many other titles.

Prices and availability

Apple Arcade costs €6.99 per month and offers a free one-month trial. The service is also included in the Apple One Individual (€19.95 per month), Family (€25.95 per month), and Premium (€34.95 per month) subscriptions, each with a free month trial. Three months of Apple Arcade are free with the purchase of a new iPhone, iPad, Mac, or Apple TV. A subscription can be used by up to six people in Family Sharing. Arcade Originals are playable on iPhone, iPad, Mac, Apple TV, and Apple Vision Pro. Content availability may vary by region and device.

Apple Arcade focuses on variety and quality

In September 2025, Apple Arcade once again demonstrates the diversity and dynamic nature of the subscription service. New games like NFL Retro Bowl '26, Jeopardy! Daily, and My Talking Tom Friends+ expand the offerings, while major updates like the Hello Kitty Island Adventure event keep existing titles fresh. With over 200 games, full device support, and ad-free gameplay, Apple Arcade remains a strong offering for anyone regularly seeking new gaming experiences. The best products for you: Our Amazon Storefront offers a wide selection of accessories, including those for HomeKit. (Image: Apple)