Apple is working on its own smart glasses. According to a Bloomberg report, the market launch is planned for late 2026. The glasses are expected to be comparable to products like the Meta Ray-Ban Smart Glasses and Google's new Android XR glasses. Rather than being an augmented reality product, they are smart glasses with cameras, microphones, and AI features.
Smart glasses are no longer a thing of the future. Meta and Google have already launched their devices, or at least announced them. Now Apple is following suit. The company plans to launch smart glasses focused on everyday functions, voice control, and AI. According to internal sources , Apple Smart Glasses will be simpler than full-fledged AR glasses, but will be an important step on the way there. With this, Apple is deliberately competing with Meta and Google – albeit with its own technical foundation.
What the Apple Smart Glasses should be able to do
The planned glasses will be equipped with several features geared towards everyday use. These include:
- make photos
- Record videos
- Provide translations
- Show directions
- Play music
- Make phone calls
- Provide context-related feedback
- Answer questions
All of this will be done via cameras, microphones, and integrated AI. Apple is relying on its own AI models, not external platforms like Meta Llama or Google Gemini. The glasses do not contain any augmented reality features. This means no virtual objects will be displayed in the field of view. Instead, the focus is on useful everyday functions that can be controlled via voice and simple gestures.
Siri as a central control element
A central element of Apple Smart Glasses will be Siri. According to Apple, the voice assistant will be significantly enhanced before the glasses' launch. The goal is for Siri to not only understand simple commands, but also recognize complex contexts, answer questions, and analyze visual information. Interaction with the glasses should thus be as natural and intuitive as possible.
Comparison with Meta Ray-Bans and Android XR
The glasses will be functionally based on the Meta Ray-Bans, but according to Apple employees, they will have a higher quality finish. While Meta and Google rely on existing AI systems, Apple remains independent and uses its own solutions. This applies to both hardware and software. The Android XR glasses, which Google developed together with other manufacturers, were recently introduced and are similarly positioned: suitable for everyday use, voice-controlled, and with a focus on AI instead of AR.
Current status of development
Apple is working hard internally on the smart glasses. Larger quantities of prototypes are expected to be produced by the end of 2025. The goal: extensive testing and optimization before the actual market launch in 2026. This early pre-production gives Apple the opportunity to test both the hardware and software in everyday use and adapt them as needed.
Why no augmented reality?
In the long term, Apple plans to develop full-fledged AR glasses. However, many components such as chips, sensors, and batteries are currently too large or too expensive to be integrated into a lightweight frame. Apple Smart Glasses are therefore intended to serve as an interim step—a kind of precursor to the AR glasses that will follow later. The current focus is on practicality, comfort, and reliable functionality.
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Apple Smart Glasses: Suitable for everyday use instead of experimental
Apple Smart Glasses are scheduled to launch in late 2026 and offer everyday features such as navigation, voice control, media playback, and AI support. Augmented reality isn't included, but deep integration with Siri and its own AI technologies is. Apple is deliberately positioning itself against Meta and Google, but forging its own path. The smart glasses aren't intended to be experimental, but rather practical—with a clear focus on user needs. If you're interested in new wearables, it's worth keeping an eye on the development of Apple Smart Glasses. (Image: Shutterstock / KieferPix)
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