Apple celebrates the reopening of its Ginza store in Tokyo

Apple will celebrate the reopening of the Apple Ginza Store in Tokyo on Friday, September 26. The store, located in the historic Ginza district, was the first Apple Store outside the US in 2003 and now features a completely new design. Across four floors, Apple will showcase the latest products, services, and a program that blends the location's history with modern innovations.

Apple Ginza marked the beginning of an important chapter for the company in Japan more than two decades ago. The reopening at the original location underscores the company's close connection to customers and the local community. The new store combines architectural highlights with a comprehensive product range, exclusive events, and sustainable construction.

A new chapter for Apple Ginza

Tim Cook, Apple's CEO, emphasized the special significance of this location in his statement, saying that its 2003 opening transformed the way Apple engages with customers worldwide. Deirdre O'Brien, Apple's Senior Vice President of Retail and People, explained that the redesigned store offers a magical experience that incorporates both design and local programming.

Current products on offer

All current devices are available at Apple Ginza, including the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max. Also available are the Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3. The range is complemented by accessories such as the iPhone Air Bumper, the iPhone Air Case with MagSafe, and the new Crossbody Strap. A special edition Apple Gift Card, available exclusively and for a limited time only at this store, further marks the reopening.

Services and shopping experiences

The store offers various services to facilitate the purchase. These include personalized consultations with an Apple Specialist, flexible financing options, and the ability to trade in existing devices through the Apple Trade-In program. With Apple Pickup, customers can place an order online and pick it up at the store at a convenient time. The Genius Bar is available for personalized setup and technical support.

Exclusive events at Today at Apple

To mark the launch, a spotlight session will be held in collaboration with Japanese supergroup Number_i. The session will showcase the single "UMA" in spatial audio and spatial video. Visitors can also take an immersive look behind the scenes of the music video using Apple Vision Pro in the Spatial Gallery app. This format will be available at additional Apple Stores in Japan starting October 11. Apple Ginza will also offer sessions such as "Tips: What's New in iOS 26" and "Say Hello to iPhone 17 and iPhone 17 Pro," demonstrating how to get the most out of the new devices.

Architecture and sustainability

The new building combines modern architecture with sustainable concepts. The store is powered entirely by renewable energy. A double-walled glass facade with adaptive louvers regulates light and temperature, while the overall design incorporates regional materials. Natural light floods the four floors, and balcony-like spaces offer views of the bustling streets of Ginza. Inside, warm wood paneling provides a nod to Japanese design tradition. Tables and seating at different heights allow for a flexible shopping experience.

Additional offers

Visitors have the opportunity to download a custom wallpaper, listen to a curated Apple Music Ginza playlist, and sign up for upcoming Today at Apple sessions.

Apple Ginza combines design, service and sustainability

With the reopening of the Apple Ginza Store, Apple is setting a clear precedent for the future of retail in Japan. The location combines cutting-edge technology, a comprehensive product range, and exclusive services in an architecturally impressive setting. Sustainability and a connection to Japanese culture are as central as innovative shopping experiences. With this store, Apple is building on its own history and opening a new chapter that combines tradition and progress. The best products for you: Our Amazon Storefront offers a wide selection of accessories, including those for HomeKit. (Image: Apple)