Apple today announced a brand new limited edition Apple Watch Series 6 called Black Unity via press release.
Apple today unveiled the "Black Unity" version of the Apple Watch Series 6 in a press release. It will be available in limited quantities. The press release states:
Apple Watch Series 6 Black Unity: Available in over 38 countries
Apple introduces the Black Unity Collection, designed to celebrate and honor Black history and culture. The collection includes a limited edition Apple Watch Series 6, the Black Unity Sport Band, and a Unity watch face. As part of this effort, Apple is supporting six global organizations to advance their missions to promote and enforce equality and civil rights in the U.S. and around the world: Black Lives Matter Support Fund through the Tides Foundation; European Network Against Racism; International Institute on Race, Equality and Human Rights; Leadership Conference Education Fund; NAACP Legal Defense and Education Fund, Inc. and Souls Grown Deep. The Black Unity Collection pays homage to the rich tradition and craft of quilting in the Black community and celebrates the colors of the Pan-African flag: red for the blood that unites the people of the African diaspora and was shed for their liberation, black for the people whose existence is affirmed by the flag, and green for the vibrant natural wealth of Africa, the motherland. The black Unity Sport Band is made from individual pieces of colored fluoroelastomer that are hand-assembled and pressed into a single unit. The Unity watch face creates an ever-changing pattern that shifts dynamically as Apple Watch moves.
The new watch will be available from February 1st. The corresponding watch faces will appear later today under watchOS 7.3. The Black Unity Edition of the Apple Watch Series 6 starts at $399 or $499 for the cellular version. The limited edition will be available in over 38 countries. The new watch is also part of Apple's curated reporting for Black History Month.
Apps are highlighted in App Store Black History Month Hub
To celebrate Black History Month, Apple is offering customers a variety of new and updated collections and exclusive content that highlight and support Black artists, creators and businesses. From curated features in the App Store, Apple Music, the Apple TV app, Apple Books and Apple Podcasts to new Apple Maps Guides, the Apple Watch Black Unity Collection, Today at Apple Sessions and more.
Apple will spotlight apps in February with a new App Store Black History Month Hub, highlighting Black-owned businesses, developers, and more. Apple Music will honor Black artists, moments, and movements. There will be new Apple Maps Guides created in collaboration with EatOkra, a Black-owned business directory app based in Brooklyn. The Apple TV app will explore “the multidimensionality of the Black family and its representation onscreen” as part of this month’s “Essential Stories,” and Apple News readers will be able to discover curated news and the best journalism about race in America. (Image: Apple)
