Apple is preparing for its September event: the date is approaching
Apple is already organizing staff for the September keynote. Internal deadlines narrow down the possible date to two days.
© 2026 Apfelpatient. All rights reserved.
Apple Event
Apple Event is the tag on apfelpatient.de for every Apple product event outside of WWDC – from the traditional September iPhone keynote through spring and fall events for Mac, iPad and accessories to special events for individual product categories. Apple now stages its events almost exclusively as polished streaming films from Steve Jobs Theater or Apple Park, complemented by press releases for smaller updates and hands-on briefings for invited media. These events are usually the most important dates on the Apple calendar and decide which products Cupertino will bring to market in the coming months.
Under this tag, apfelpatient.de provides the complete coverage around Apple Events: pre-coverage of invitations and slogans, live tracking of the events themselves, detailed reporting on every product unveiled and its pricing, background on strategy and staging, comparisons between events from different years, instructions on how to follow the streams, and recaps and editorial pieces that place every event into the larger Apple calendar.
Anyone wanting to never miss an Apple date, prepare for every keynote or read up compactly on the most important product announcements has their event front-row seat right here.
WWDC 2026: Apple's keynote breaks with an old tradition
Apple's WWDC keynote was structured differently this time – not by system, but by topic. Why that's no coincidence and so on...
Xcode 27 and new AI frameworks for developers
Apple opens Xcode 27 to coding agents from Anthropic, Google and OpenAI – plus new AI frameworks and tools for developers.
tvOS 27: These are the new features for Apple TV
Apple briefly showcases tvOS 27 at WWDC: new Podcasts app, faster AirPlay, Smart Downloads and more for Apple TV.
App Store: Apple gives developers new tools
Apple is expanding the App Store: new marketing tools, shared subscriptions, cross-provider bundles, and a streamlined submission process.
Apple expands parental controls with new features
Apple is expanding its parental controls: Ask to Browse, time limits, and a new screen time feature are coming to iPhone, iPad, and other devices this fall.
Siri AI in the EU: DMA delays launch on iPhone and iPad
Apple is not bringing Siri AI to iPhones and iPads in the EU for the time being due to the DMA – without a timeline. Also...
Apple Intelligence: The next generation is here
Apple Intelligence brings AI to Photos, Safari and Image Playground – and for the first time openly relies on Google's Gemini.
Siri AI: Apple introduces the completely redesigned assistant
Apple has unveiled Siri AI: completely rebuilt, with world knowledge, screen awareness and its own app – with an EU reservation.
Tim Cook gets in the mood for WWDC with a “Good Morning” video.
Ahead of what is likely his last keynote as Apple CEO, Tim Cook is getting everyone in the mood for WWDC with a star-studded "Good Morning" video.