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Apple is reportedly planning a Mac trade-in program

Milan Jovicic by Milan Jovicic
June 10, 2020 - 00:11 CEST
in Apple Rumors
0
Paris, France - Mar 19 2019: New iMac Pro the all-in-one personal computer in Apple Computers Store. Apple claims the iMac Pro is the most powerful Mac ever made with Intel and Radeon Vega Pro GPU

Paris, France - Mar 19 2019: New iMac Pro the all-in-one personal computer in Apple Computers Store. Apple claims the iMac Pro is the most powerful Mac ever made with Intel and Radeon Vega Pro GPU

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Apple has been running a trade-in program for some time, whereby old iPhone devices, iPads or Apple Watch models are purchased when a new device is bought. The program is now reportedly to be extended to Mac models.

A new Bloomberg According to a report, Apple is planning to add Mac devices to its trade-in program. This means that old Macs will be purchased when customers intend to buy a new model - or they can choose a voucher. According to the report, this new addition to the trade-in program will be introduced in the USA on June 15, while it will start in Canada on June 18. According to the article:

Apple trade-in program is often criticized

The Cupertino, California-based tech giant informed retail employees that the new program will begin June 15 in the U.S. and June 18 in Canada, according to people familiar with the matter. Customers can trade in a Mac for a credit toward a new computer or transfer the trade-in value to an Apple gift card.

Bloomberg goes on to point out that around 200 stores are closed, which is why the program will only really start later. Whether customers will actually take advantage of the whole thing remains to be seen, of course. After all, Apple's trade-in program is repeatedly criticized because the prices are significantly below market value. Whether and when the Mac division will also be included in the program in this country is currently unknown. (Photo by hadrian / Bigstockphoto)

  • WWDC 2020: Apple plans iMac with a new design
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Milan Jovicic

Milan Jovicic

Milan founded Apfelpatient in 2016 and has been responsible for all editorial content since 2018 – news, rumors, how-to guides and product reviews. Here, Apple devices aren't review units kept for two weeks, they're everyday tools: from iPhone to MacBook Pro, MacBook Air and iMac all the way to Apple Vision Pro, at least one device from every product category is in daily use, many of them replaced every year. Every menu path in a guide is checked on the device before it goes live.

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