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Project Titan: Is the Apple Car Coming After All?

Milan Jovicic by Milan Jovicic
August 13, 2018 - 2:07 PM CEST
in Apple News
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Image: CC0

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Doug Field was a senior executive at Apple in Mac hardware development until 2013, working with Bob Mansfield. He then moved to Tesla as chief engineer.

Field was production manager of the Model 3 until he was replaced by Elon Musk himself. He took over this role in April of this year. Shortly afterwards, Field took time off. It wasn't long before it was announced that he would be leaving Tesla. Now an Apple spokesperson has told the blog Daring Fireball Doug Fields' return has been confirmed. There was no comment on which department he will work in at Apple.

Two years ago, his old colleague Bob Mansfield took over the management of Project “Titanium“, Apple's car project. According to rumors, Field will now be deployed there. This step could open up a new perspective. Perhaps Apple is not only working on software for cars, perhaps the iGroup is developing iCars after all.

What is Project Titan?

Little is known about the project. The development and construction of entire cars was Apple's original goal. In the course of research, this is said to have changed and the focus was placed on software development for autonomous driving. This was then to be incorporated into models from other manufacturers. The project itself was first documented in 2015.

At that time, Apple hired several specialists from the automotive industry – the foundation for the rumors surrounding the iCar was laid.

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Milan Jovicic

Milan Jovicic

Milan founded Apfelpatient in 2016 and has been responsible for all editorial content since 2018 — news, rumors, guides, and product reviews. Apple devices here are not test units on loan for two weeks but everyday tools: from the iPhone through MacBook Pro, MacBook Air, and iMac to the Apple Vision Pro, at least one device from nearly every product category is in daily use, many of them replaced annually. Every menu path in a guide is verified on the device before it is published.

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