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Apple Car: Will it ever become a reality?

Milan Jovicic by Milan Jovicic
September 28, 2023 - 12:20 CEST
in Apple Rumors
0
Apple Car

Auto Pilot car driverless object detection sensor digital speedometer autonomous car self-driving vehicle UGV Advanced driver assistant system 3d illustration

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The future of the Apple Car continues to raise questions as development of the long-awaited automobile appears to have stalled. Renowned Apple analyst Ming-Chi Kuo recently expressed concerns about the project's visibility, doubting that it will enter mass production anytime soon. In this article, we'll take a closer look at the current developments surrounding the Apple Car and explore the reasons behind this stall.

The idea of an Apple Car has fascinated the world for some time. The rumor mill was swirling and enthusiastic expectations were raised. Apple was originally planning to conduct initial tests with the Apple Car in 2025 and make it available to consumers in 2026. However, the latest information and estimates suggest that this timeline is hardly feasible.

Speculation about the Apple Car in 2023

The current situation surrounding the Apple Car is one of stagnation and secrecy. In 2023, there was little information or rumors about the project, which has led to speculation about Apple's plans. In particular, internal disagreements about the project strategy and the Apple Car's ultimate goal have dominated the headlines. A significant turning point in the Apple Car's development was the reporting by Bloomberg's Mark Gurman end of last year. Gurman revealed that Apple had abandoned its plans for a fully autonomous vehicle and instead prioritized driver-assistance features. The original concept of developing a car without a steering wheel and pedals proved unrealistic.

The challenge of finding a production partner

In addition, Apple still lacks a manufacturing partner for the Apple Car, further delaying the prospect of mass production. Kuo arguedthat without significant changes in Apple's approach, the Apple Car is unlikely to reach production lines in the coming years. Currently, Apple seems to be focusing its efforts on the Vision Pro headset, and updates to the Apple Car are few and far between. The last significant update dates back to March 2023, when improving autonomous driving capabilities and expanded testing were discussed. But since then, there has been silence.

An uncertain fate for the Apple Car

The future of the Apple Car remains uncertain, and it seems that Apple is struggling with internal and external challenges. The vision of a revolutionary self-driving car may be on hold for now while the company focuses on other projects. With a lack of transparency and progress, it is questionable when and in what form the Apple Car will actually hit the market. It remains to be seen whether Apple will make a decisive turn in the development of this highly anticipated vehicle in the near future. (Photo by naratrip / Bigstockphoto)

  • Apple Car: Apple develops autopilot function
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Milan Jovicic

Milan Jovicic

Milan founded Apfelpatient in 2016 and has been responsible for all editorial content since 2018 – news, rumors, how-to guides and product reviews. Here, Apple devices aren't review units kept for two weeks, they're everyday tools: from iPhone to MacBook Pro, MacBook Air and iMac all the way to Apple Vision Pro, at least one device from every product category is in daily use, many of them replaced every year. Every menu path in a guide is checked on the device before it goes live.

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