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Apple News
Something is always happening at Apple – a hardware launch, a software update, a response to new regulation, a leadership change. This is where those stories land, sorted by importance rather than by time of publication.
Coverage includes iPhone, iPad, Mac, Apple Watch, Apple TV, AirPods, and Vision Pro, along with every update across iOS, iPadOS, macOS, watchOS, tvOS, and visionOS. Legal battles, quarterly results, and strategic decisions are part of the mix as well – always with one goal in mind: not being first, but being the clearest.
Every story is checked against its original source before publication – Apple press releases, official documentation, industry reporters with proven track records. Aggregated reports or clickbait translations from international sources don't make it here. What matters isn't what goes viral, but what actually affects Apple users: availability, pricing, regional specifics – with a focus on the German-speaking market, but not exclusively.
Leagues Cup launches on Apple TV: All 62 games included in the subscription
Leagues Cup launches on Apple TV: All 62 matches are available with a subscription for €9.99, no Season Pass required. Thomas Müller plays...
Read moreDetailsMacBook Air is becoming scarce: Delivery times until the end of the month
MacBook Airs are becoming scarce: The storage crisis is causing delivery times until the end of the month, while Apple is prioritizing deliveries of the MacBook Pro.
Read moreDetailsApple captures 49 percent of global smartphone sales
Apple achieves a record high with 49 percent of global smartphone sales – and that with only 21 percent of the devices shipped.
Read moreDetailsGoldman Sachs lowers Apple price target after raising its own
Goldman Sachs lowers its Apple price target to $360, just three days after raising it itself. However, the buy rating remains unchanged...
Read moreDetailsMorgan Stanley lowers Apple price target to $360
Morgan Stanley lowers its Apple price target to $360: The services business is slowing down and the gross margin is coming under increasing pressure.
Read moreDetailsJP Morgan lowers Apple price target to $340
JP Morgan lowers its Apple price target to $340: supply bottlenecks are putting pressure on the stock in the short term, but the overweight rating remains unchanged.
Read moreDetailsApple Q3 2026: Details from the conference call
Margin, cash flow, education market, manufacturing and the complete outlook in numbers: all the details from Apple's quarterly conference call.
Read moreDetailsWhy Apple's services failed to meet expectations
Apple cites four reasons for the weaker services result. Among them, for the first time, are the regulatory-mandated App Store changes.
Read moreDetailsMore storage providers do not mean lower prices
Tim Cook dampened hopes that additional memory suppliers would lower prices. Apple's markups are likely to remain permanent.
Read moreDetailsHigher AI limits available for an additional fee with iCloud+
Apple plans to charge for intensive use of its AI features via iCloud+ in the future. However, Tim Cook emphasizes that no finalized plan exists.
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