Apple Services Archive

Tag: Apple Services

Apple Services is Apple's fast-growing services business and covers all of the company's software subscriptions and digital offerings – including Apple Music, Apple TV, Apple Arcade, Apple Fitness+, iCloud+, Apple News+ and Apple One. The portfolio is rounded out by payment services such as Apple Pay and Apple Cash, the App Store, AppleCare and features like Find My, Apple ID and Family Sharing. Together, these services have become one of the most important revenue streams on Apple's balance sheet, with more than a billion paid subscriptions worldwide and regular records in quarterly earnings.

On apfelpatient.de, this tag brings together all news, rumors and background information on Apple's services strategy: new features in iOS, watchOS and macOS, price adjustments for subscriptions, bundle options via Apple One, regulatory battles around the App Store, and strategic decisions out of Cupertino. Quarterly results, market share and comparisons with competitors such as Spotify, Netflix and Google are also continuously analyzed here.

Anyone wanting to understand where Apple's services division is heading, which new services are in the pipeline and how to get the most out of their subscriptions will find a complete editorial overview here.

Jennifer Bailey on stage at an Apple event in front of a projected Apple Card, the Apple Pay chief is leaving the company in October

Apple Pay: Jennifer Bailey is leaving Apple in October

by Milan Jovicic

August 12, 2026 - 2:31 PM CEST

Apple Pay is losing its long-time CEO: Jennifer Bailey is leaving at the end of October. What Eddy Cue's memo says and what that means...

The free App Store charts side by side, AI apps on the left and games on the right, with revenue coming from in-app purchases

App Store: AI apps drive sales, games lose ground

by Milan Jovicic

August 11, 2026 - 23:41 CEST

Non-game apps are growing by 14.6 percent worldwide, while games are declining by 4.5 percent. Generative AI is leading the growth at 108 percent...

Apple TV: US rights to the oldest golf major under discussion

by Milan Jovicic

August 11, 2026 - 10:25 PM CEST

Apple is reportedly negotiating the US rights to The Open. This will not change anything for viewers in Germany and Austria.

Patrick Brammall in the key art for the Apple TV series Last Seen, with the main character's missing daughter in the background

Last Seen: Apple TV shows trailer for the German-directed thriller

by Milan Jovicic

August 11, 2026 - 17:49 CEST

Apple TV is showing the trailer for "Last Seen": it starts on September 9th, directed by German filmmaker Christian Schwochow.

iPhone showing the five iCloud+ tiers priced from 0.99 to 59.99 euros, a choice that in iOS 27 also determines AI feature limits

iOS 27: Higher iCloud+ plan brings more AI features

by Milan Jovicic

August 11, 2026 - 17:17 CEST

In iOS 27 Beta 5, the iCloud+ plan determines how many AI features are unlocked – for the cameras, five or...

Two iPhones side by side showing gameplay from Block Blast and Art of Fauna, both new to Apple Arcade in September

Apple Arcade: Two puzzle hits launch on September 3

by Milan Jovicic

August 11, 2026 - 4:54 PM CEST

Block Blast!+ and Art of Fauna launch on Apple Arcade on September 3rd – one of the two comes from a ...

Ascension: Apple TV orders horror series from Alfonso Cuarón

by Milan Jovicic

August 10, 2026 - 8:25 PM CEST

Apple TV has ordered the horror-thriller Ascension by Alfonso Cuarón, starring Caitríona Balfe. The series deviates significantly from the novel.

Apple Vision Pro and battery in the open Travel Case – Apple Immersive runs on this device only

Apple Immersive: Baseball is shown live on the Vision Pro for the first time

by Milan Jovicic

August 10, 2026 - 17:54 CEST

Apple Immersive: On August 28, Apple will broadcast live sports in 8K and 3D for the first time on the Vision Pro – Germany is among the first to be included...