Apple Event

Apple Event is the tag on apfelpatient.de for every Apple product event outside of WWDC – from the traditional September iPhone keynote through spring and fall events for Mac, iPad and accessories to special events for individual product categories. Apple now stages its events almost exclusively as polished streaming films from Steve Jobs Theater or Apple Park, complemented by press releases for smaller updates and hands-on briefings for invited media. These events are usually the most important dates on the Apple calendar and decide which products Cupertino will bring to market in the coming months.

Under this tag, apfelpatient.de provides the complete coverage around Apple Events: pre-coverage of invitations and slogans, live tracking of the events themselves, detailed reporting on every product unveiled and its pricing, background on strategy and staging, comparisons between events from different years, instructions on how to follow the streams, and recaps and editorial pieces that place every event into the larger Apple calendar.

Anyone wanting to never miss an Apple date, prepare for every keynote or read up compactly on the most important product announcements has their event front-row seat right here.